RAW VS JPEG
How to shoot a sun star or sunburst
Perhaps you've been shooting your images in JPEG format for a while, but keep hearing that people shoot in RAW, and wonder, "well, I'm happy with the results, but should I be shooting in RAW for better quality?" Will it actually benefit me? "What's the difference anyway?"
This article will define and explore these questions and help you decide which format is best for you and particular situations.
Outdoor Wedding at Alta, Utah
Including a sunburst (or sun star) to your photograph is a great way to make your images more dramatic and interesting. It can add that extra story telling element and create key points of visual interaction. The best thing about it is, that it's entirely done in camera!
5.5 reasons why stock photography is bad for your business
Alta was the perfect spot to compliment this outgoing and active couple.
The Alta Lodge is an intimate, classic ski lodge with old school amenities that make give a rustic, but refined feel while being surrounded by in the granite peaks of Little Cottonwood Canyon.
SEO strategy and content marketing
Stock images lack an authentic message from you company. It's really an anti-transparency message. The true message a stock image gives is that your’e trying to hide something, or your company culture stinks. It’s difficult to connect to an image that doesn't represent a company, and even worse if it gives the wrong impression.
Without content, SEO has no foundation. Every link earned by each marketing or key word strategy has to point to a piece of content. Without content, customer acquisition can become excessively difficult to obtain. In addition, proper content validates your keywords and will eventually send Web users your way.